The most often used communication channel today is email. Yet emails are potential minefields for misunderstandings. Well intended lines can be misinterpreted and hurt feelings, upset colleagues, missed deadlines are the consequences of this.

The Culture Key: Global Email Communication will guide you to follow some of the generic email best practices as well as points to those differences that are due to different usage of language and various cultural norms.

After completing the book you will be able to communicate in a more clear and understandable manner with your international counterparts.

In the modern world it is vital to be able to communicate effectively via email if we want to be successful in today’s global economy.

In this book you will find practical, useful techniques you can implement straight away. Learn how to:

  • Write effective emails, independently from the culture you are writing to.
  • Use easily understandable English language in email communication.
  • Avoid cross-cultural communication pitfalls.
Other available publications

The Culture Key between Asia and the West

Do you want to execute your international strategy successfully? Dr. Zsuzsanna Tungli, Founder and Managing Partner of Developing Global Leaders Asia, is author of the book.

The Roadmap to Gender Equality in Organisations

A simple, practical booklet providing actionable steps for organisations that have started their gender diversity and inclusion journey as well as organisations that are considering to create their diversity strategy.


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